...EXILE IN BLOGVILLE.

Tales of love, obsession and murder. And farts.

Wednesday, July 23, 2008

Type-Uh-Oh's!

I had to write a commercial today for a herbal sleep remedy which apparently helps cure restless leg syndrome, insomnia, anxiety - even migraine headaches.
The product is called Natural Calm - the inventors of the product were going to appear on our station to discuss said product.
My job is to write the short and simple little promos for it - which air one week in advance to let everyone know about the show and to remind everyone to call in with their questions at which point the experts of said product will give answers, take their name and number and hopefully sell some of their product.
So I wrote the short, 15 second script - very basic - who/what/where/when/why etc...
and I submit it to production.
Standard procedure, no creativity involved - easy-peasy.
Twenty five minutes later our producer calls me with a question.
"Dan," he asks, a smile in his voice. "Um...what's the name of the product in this promo..?"
Puzzled, I answer him: "Natural Calm...why..?"
He laughs.
"That's not what your script says,"
I swallow.
"What does my script say?"
He tells me to stop by his studio and he'll show me.
I shake my head, confused as I make my way down, wondering what the hell I could have possiblly written that would warrant a trip to the studio because he couldn't just tell me over the phone.
I walk into the recording studio and he's there, chuckling - and hands me the script.
It reads as follows:

"Suffer from insomnia? Restless leg syndrome? Migraine? Tune in this Saturday at 11am! Derek and Susan will be taking your calls and discussing their exciting and revolutionary new herbal product - Natural Cock - and how it can help YOU RECLAIM your LIFE!"

Yes.
Natural COCK. Not Natural Calm. Natural COCK.

"Gee, where was YOUR brain today, Dan?" He asks me.
Sure I was embarassed - but hey...a guy's brain can wander, right?
"So..it's supposed to be...Natural Calm?"
"Yes..." I reply. "Natural Calm...rhymes with ...palm."

Insert mental image of hand job here.

So yeah. That was my lovely type-o for the day.

I guess it pays to proof read.

3 Comments:

At 10:18 PM , Blogger Phog Blog said...

Hilarious...I love this story, and I may retell it on my podcast...name withdrawn if need be

 
At 6:23 AM , Blogger Dan said...

LOL! Hey - NAME ME in it - seriously! LOL! Fuck anonymity! no need to withdraw the name :)

 
At 9:56 AM , Blogger MC said...

Part of me thinks you had insomnia and you caught that Ron Jeremy infomercial for the natural supplement that increases the size of your penis.

 

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